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数字化时代语境下,企业不断调整自身结构,积极整合内部资源,以期适应时代发展的新变。随着现代信息技术的不断成熟,电子商务开始成为企业不可或缺的重要经营模式,电子商务不同于传统的经营模式,不仅对企业财务管理带来的巨大冲击,而且为企业财务管理的改革提供了良好契机与突破,如何实现电子商务语境下企业财务管理的转型,已经成为现代企业需要深入思考的重要问题。本文在简要概述电子商务语境下企业财务管理特征的基础上,分析了电子商务语境下企业财务管理存在的问题,最后指出了电子商务语境下企业财务管理的创新路径。
In the context of the digital age, enterprises constantly adjust their own structure and actively integrate internal resources in order to adapt to the new changes in the development of the times. With the continuous maturity of modern information technology, e-commerce has become an indispensable business model, e-commerce is different from the traditional business model, not only for the tremendous impact on the enterprise financial management, but also for the reform of enterprise financial management to provide A good opportunity and breakthrough, how to achieve the transformation of enterprise financial management in the context of e-commerce, has become an important issue that modern enterprises need to think in-depth. This paper briefly summarizes the characteristics of enterprise financial management in the context of e-commerce, analyzes the problems existing in corporate financial management in the context of e-commerce, and finally points out the innovation path of corporate financial management in the context of e-commerce.