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作为网络游戏主体的青少年,在获得了网络游戏乐趣的同时,也导致了大量青少年的网络游戏成瘾。从传播心理学的研究视野看,青少年网络成瘾具有以下原因,游戏的网络媒介视听结合的唯美呈现吸引了青少年的游戏欲望;网络游戏的传播者迎合与开掘了青少年受众的游戏心理意识;青少年受众在网络游戏中满足了交友猎奇、崇尚自由、体验快感、自我实现等心理需求。因此在从游戏、心理和环境等方面综合防范青少年网络游戏成瘾的过程中应该突出网游成瘾的心理因素。
As the main body of online games, adolescents, while acquiring the fun of online games, have also led to the addiction of a large number of adolescents to online games. From the perspective of communication psychology, adolescents’ internet addiction has the following reasons: the aesthetic presentation of the online audio-visual combination of games appeals to the desire of young people; the players of online games cater to and dig out the game psychological awareness of adolescent audiences; Audience in online games to meet the friends curiosity, advocating freedom, experience pleasure, self-realization and other psychological needs. Therefore, in terms of games, psychology and environment, comprehensive prevention of adolescent online games addiction process should highlight the psychological factors of online games addiction.