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越轨思考运用想象、联想、推理等各种思维方法,进行广泛的探索。其形式有多种。如纵向思维、横向思维、立体思维、逆反思维、放射思维等,有的求广,有的求深,有的求全,有的求异。“越轨”在推销产(商)品的过程中可发射出形形色色、林林总总的奇招妙术。攻心为上术陕西西安地区旅游商品以文物复制品、工艺美术品为主,外国游客一般对这些商品历史、艺术价值不甚了解,因此生动活泼的介绍使客商心理上乐于接受购买。如有一个美国客人,想在母亲生日之际送一件寿礼,陕西西安玉石雕刻厂的接待人员便向他推荐一种岫玉老寿星。外宾看到老寿星古怪造型,认
Deviant thinking using imagination, association, reasoning and other thinking methods, a wide range of exploration. There are many forms. Such as vertical thinking, horizontal thinking, three-dimensional thinking, thinking backwards and forward thinking, radiation thinking, and some seek wide, and some seek deeper, some begging for the whole, and some differences. “Deviant ” in the sales of goods (merchants) in the process of launching all kinds of strange, numerous coup. Psychology for surgery Shaanxi Xi’an tourism products to artifacts reproductions, arts and crafts based, foreign tourists generally do not understand the history of these commodities, art value, so lively introduction so that merchants psychologically willing to accept the purchase. If there is an American guest who wants to send a birthday present on the occasion of her mother’s birthday, a receptionist at Xi’an Jade Carving Factory in Shaanxi Province will recommend him a Xiuyu old birthday. Foreign guests to see the old birthday strange shape, recognize