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形势严峻,家电市场普遍供大于求。风景独好,“小天鹅”全自动洗衣机厂实现“零库存”。该厂春节期间全体员工加班加点生产。牛年第一天,全国销势就呈现好兆头。仅北京市场,创造了日销300台新纪录,南京几大商场共销洗衣机21台,其中19台是小天鹅。1996年年产100万台,产销率100%,市场占有率独占鳌头。原因何在? “小天鹅”曾经向社会公开宣布包括产品质量标准、售后服务准则、整机
The situation is grim, the appliance market generally oversupply. The scenery is unique, “Little Swan ” automatic washing machine factory to achieve “zero inventory ”. During the Spring Festival all employees work overtime plus production. The first day of the year of the cattle, the national sales potential bodes well. Only the Beijing market, creating 300 new daily sales record, Nanjing, several major washing machines co-marketing 21 units, of which 19 are Little Swan. With an annual output of 1 million units in 1996, production and marketing rate of 100% market share come out on top. The reason why? Little Swan once publicly announced to the community, including product quality standards, after-sales service guidelines, the whole machine