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江苏东方集团公司是生产加工服装的大型企业。报载,94年底该公司的服装在市场上热销,全国各大商场订单如雪片飞至。此时,公司不少人建议只接收大商场大批量的订单,对一些小批量的订单采取拖延和应付的办法。公司总经理当即批评这些人合同意识淡薄,并亲自抓合同兑现问题,使一些小商场小商贩也能按期按合同提货,从而在市场上树立起了良好的信誉,生意越做越红。效益直线上升。后来,总经理在会上深有感触地说:“信誉也是效益,没有信誉,就别想在市场上立足。” 目前,在市场上,信誉成为一个沉重的社会话
Jiangsu Dongfang Group is a large enterprise that produces and processes garments. According to the report, at the end of 1994, the company’s clothing sold well on the market, and orders for major shopping malls across the country flew in snow. At this time, many companies proposed to only receive large orders from large shopping malls and to delay and cope with small orders. The general manager of the company immediately criticized these people for their lack of contract awareness, and personally grasped the contract to honor the problem, so that some small shopping malls can also pick up goods on schedule according to the contract, thus establishing a good reputation in the market, and the business is getting more and more red. The efficiency has risen linearly. Later, the general manager said with deep feelings at the meeting: “Credibility is also a benefit, without credibility, we should not even think about establishing a foothold in the market.” At present, in the market, credibility becomes a heavy social story.