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奔驰、宝马、奥迪(Benz、BMW、Audi,简称BBA),数十年间一直被众人视为神台上的品牌,可远观不可亵玩。BBA不仅是豪华车的代表,更是身份的象征,随着国内汽车产业的越发成熟,汽车价格随之被迅速拉低,国产后的BBA也走进了寻常小康家,但BBA的品牌影响却依然深远。BBA的中型轿车以中等的售价和极高的品牌附加值,成为了很多小康消费者的首选。不过动辄三四十万对于小康家庭来说也不是一笔小数目,
Benz, BMW and Audi (BBA), which have been regarded as the brand of God on the stage for many decades, can not be fooled in the distance. BBA is not only a representative of luxury cars, but also a symbol of identity. As the domestic auto industry becomes more mature, auto prices are rapidly pulled down. After the domestic BBA has also entered into an ordinary well-to-do home, but BBA’s brand influence Still far-reaching. BBA medium-sized cars with medium prices and high brand value added, has become the first choice for many well-to-do consumers. However, three or four hundred thousand for well-to-do families is not a small sum,