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从不锈钢内胆到E+蓝钻内胆,一场空气能热水机行业的“变天”行动已经拉开序幕。6月10日,“空气能升级,认准美的E+蓝钻”美的空气能全面弃用不锈钢内胆战略发布会在京举行,会上美的高调宣布未来空气能热水机产品将全面弃用不锈钢内胆,采用性能及寿命显著提升的E+蓝钻内胆。如此声势浩大的换“胆”行动,无异于一场自我革命,这不禁让人疑问,是什么样的思考让一家销售过10亿元的领导品牌敢于打破传统?又是什么样的底气让美的放出“全面弃用不锈钢内胆”的豪言壮语?
From the stainless steel liner to the E + blue diamond liner, an air heater industry has become a “change day” action has kicked off. June 10, “the air can be upgraded to recognize the United States E + Blue Diamond” US air can fully abandon the stainless steel liner strategy conference held in Beijing, the United States will announce a high-profile future air water heater products will be fully abandoned Stainless steel liner, using the performance and life expectancy significantly enhanced E + blue diamond liner. Such a tremendous change for the “bold” action, is tantamount to a self-revolution, which can not help but question, what kind of thinking is a leading brand sold more than 1 billion dare to break the tradition? And what kind of Emboldened to release the United States “completely discarded stainless steel liner,” the rhetoric?