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近读这样一则国外营销趣事轶文:乔治.吉拉德是当今美国排名第一的汽车推销员。有一次,一位名人向乔治买车,乔治向他推荐一种新型车,眼看就要成交了,对方突然决定不买了。对方为何突然变卦呢?乔治百思不得其解。到了晚上11点,他忍不住拨个电话给买主。买主对他说:“今天下午你并没有用心在听我说话。我提到儿子即将进大学就读,我提到儿子的运动成绩与他将来的抱负,我以他为荣,但你没有任何反应。”乔治不记得对方曾说
Close reading of such an overseas marketing fun news: George Gillard is the number one car salesman in the United States today. On one occasion, a celebrity bought a car from George. George recommended a new type of car to him. It looked like it was going to be done. The other party suddenly decided not to buy it. Why does the other party suddenly become paralyzed? George is puzzled. At 11 o’clock in the evening, he could not help but dial a call to the buyer. The buyer said to him: “You didn’t listen to me this afternoon. I mentioned that my son is about to enter college. I mentioned his son’s performance and his future ambitions. I’m proud of him, but you haven’t reacted. George doesn’t remember what the other person once said