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融合发展,是当今世界媒体同行所面临的一个时代性课题,更是一个亟待破解的难题。随着中国综合国力的增强,国际地位和影响力的不断提升,尤其是所面临的“西强我弱”的国际舆论格局,如何推进融合发展,形成与我国国际地位相称的国际传播能力,是我们这一代媒体同仁所肩负的重要职责和使命。推进融合发展的关键,是互联网思维的强化和确立,实质是坚持新技术的支撑与引领,不断提升整合资源
Integration and development are the contemporary issues facing the media counterparts in the world today. It is also a difficult problem to be solved urgently. With the enhancement of China’s overall national strength and the continuous improvement of its international status and influence, especially the international public opinion pattern facing the “weak of the west and weak of our country,” how to promote the integration and development and form an international communication capability commensurate with China’s international status Is an important duty and mission entrusted to our media colleagues in this generation. The key to promoting integration and development is the strengthening and establishment of Internet thinking. The essence is to insist on the support and guidance of new technologies and continuously improve the integration of resources