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在舆论格局发生巨大变化的今天,媒体的话语权日益成为人们关注焦点。在当前新媒体大举兴起的形势下,传统媒体与新媒体间的竞争实际上亦为话语权之战,传统媒体只有审时度势,把握机遇,通过实现话语权的强劲扩张,才能为自身发展营造强大的社会和舆论环境。城市电视台,应该以开放的心态,着眼于更大的舞台,力争成为引领时代话语权的区域传媒。
At a time when the media landscape has undergone tremendous changes, the media’s voice has become the focus of attention day by day. In the current situation of new media rising vigorously, the competition between traditional media and new media is actually also a battle of discourse power. Only by reviewing the current situation and seizing the opportunity, can the traditional media create a strong development for self-development by realizing the strong expansion of the right to speak Social and public opinion environment. City TV stations should take an open mind and focus on a bigger stage and strive to become the regional media leading the speech right in the times.