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4G推动了整个移动互联网行业发展,但是运营商自身却没有从移动互联网的发展中受益很多。究其原因,一方面运营商没有摆脱管道商的地位,在应用及业务发展上处处碰壁;另一方面运营商的传统语音和短信业务不断受到OTT公司的冲击。移动互联网业务能否成功受到多种因素影响,但是围绕移动互联网业务入口的竞争却是公认的焦点,拥有含金量较高的入口资源等同于拥有客户,也就具备了占据产业链核心
4G has promoted the development of the whole mobile Internet industry, but the operators themselves have not benefited much from the development of the mobile Internet. The reason, on the one hand operators did not get rid of the status of the plumbing, applications and business development everywhere runway; on the other hand operators of traditional voice and SMS business continue to be the impact of OTT. The success of mobile Internet business is affected by many factors, but the competition around the entrance of mobile Internet business is a recognized focus. Having a high gold content is equivalent to having a customer as an entrance source, and occupying the core of the industry chain