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作企业经营者,不时面对以下的抉择:在一项新业务机会浮现时,是否应该大规模投入去迅速扩充霸占市场份额,还是应冒着失去市场先机而静观其变呢?眼下电信商亦正面临一项类近抉择:是否要在短时间里已经发育得很好的 SMS 市场基础上继续开拓一个更高级的 MMS 市场呢?MMS 能否如其“兄长”SMS 般也能迅速发育并茁壮成长呢?答案恐怕没有那么快便得到,不过,这并不妨碍我们作出一些判断。SMS 是英文 Short Message Service 的缩写,意为短信息服务,它通过手机等移动设备发送文本型消息,单条短信长度很有限。现在利用 SMS 发送所谓的“图形短
As a business operator, from time to time face the following choices: When a new business opportunity appears, should a large-scale investment to rapidly expand market share, or should take the initiative to lose the market and wait and see it? Telecom now Is also facing a similar choice: whether to continue to develop a more advanced MMS market based on the well-developed SMS market in a short period of time? Whether MMS can grow rapidly as its ”sibling“ SMS And thrive? The answer may not be that fast, but that does not prevent us from making some judgments. SMS is an abbreviation of English Short Message Service, which means short message service. It sends text messages through mobile devices such as mobile phones. The length of a single SMS message is very limited. Now use SMS to send so-called ”graphics short"