论文部分内容阅读
2014年初,被马云称为遭遇“珍珠港偷袭”的微信红包引发了一场移动互联网风暴,这一场连互联网企业都措手不及的战争,对传统企业的杀伤力可想而知。此时专注于高端出行服务的“龙腾出行”正沉浸在过去一年的业绩中,上下一片欢喜。总经理朱江南的内心升起了一股隐忧:在移动支付如此迅捷的时代,公司对于互联网化的到来却没有任何准备,这是有问题的。朱江南是公司的联合创始人,十多年的商海沉浮,让她对商业变化有了敏锐的触觉。从2014年春节开始,朱江南便
At the beginning of 2014, the WeChat red envelopes that Jack Ma called “Pearl Harbor Attacks” triggered a mobile Internet storm. This is even a surprise to the traditional enterprises because of the unexpected war by the Internet companies. This time focusing on high-end travel services “Dragon Travel ” is immersed in the performance of the past year, up and down a happy. Chu Jiangnan, general manager of the heart raised a worry: in the era of mobile payment so swift, the company for the advent of the Internet but without any preparation, which is a problem. Zhu Jiangnan is the company’s co-founder, more than 10 years of ups and downs of the business, so she has a keen sense of business change. Starting from the Spring Festival in 2014, Zhu Jiangnan will