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“入世”,对我国的企业既是机遇,又是挑战。当前,必须从强化经营观念人手,提高我国企业的整体竞争水平。 ①外向经营观念 “入世”意味着100多个缔约国将对我国开放市场,这就给我国企业开拓国外市场提供了广阔的天地。同时,为了增强自身竞争能力,我国的企业也应主动进入国际市场,在复杂多变的国际市场中锻炼成长。因此,企业应摆脱墨守成规、守株待兔、被动挨打的消极局面,树立主动出击国际市场的积极态度,掌握在国际大市场浪潮中畅游的经营艺术。
“Joining WTO” is not only an opportunity but also a challenge to our country's enterprises. At present, we must enhance personnel management concepts and enhance the overall competitiveness of enterprises in our country. ① The Concept of Outbound Management “Joining the WTO” means that more than 100 contracting states will open their markets to our country and this will provide a vast space for our enterprises to open up overseas markets. At the same time, in order to enhance their own competitiveness, Chinese enterprises should also take the initiative to enter the international market and develop their growth in the complicated and ever-changing international market. Therefore, enterprises should get rid of the negative attitude of sticking to conventions, staying on their feet and being passive beaten, set up a proactive attitude towards attacking the international market, and master the art of management that takes a swim in the tide of the international market.