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近年来,智能手机的普及和移动互联网的快速发展,使APP的广泛应用成为一种必然,对社会各个行业及大众生活产生了巨大的影响。基于部分权威移动互联网的数据,介绍了APP的应用现状,探讨了APP对文化传播的影响,阐述了APP在文化行业的发展。
In recent years, the popularization of smartphones and the rapid development of mobile internet have made APP’s widespread application inevitable and have a tremendous impact on various industries and public life in society. Based on the data of some authoritative mobile Internet, this paper introduces the application status of APP, explores the impact of APP on cultural transmission, and expounds the development of APP in the cultural industry.