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北京是一个国际化大都市,京郊的乡村旅游和休闲农业体系建设必须符合这个背景的需求。北京的乡村旅游及农业休闲经历20多年发展,已基本形成了区域特色鲜明的产业布局,形成了标准化的管理体系,打造了系列化的乡村旅游产品体系,探索出了有效的营销手段,引入了形式多样的投融资模式。乡村旅游及农业休闲已经成为北京旅游产业的重要组成部分。
Beijing is an international metropolis. The construction of rural tourism and leisure agriculture system in the suburbs of Beijing must meet the needs of this background. Beijing’s rural tourism and agricultural recreation have experienced more than 20 years of development and have basically formed a distinctive regional industrial layout and a standardized management system has been established. A series of rural tourism product systems have been established, effective marketing tools have been explored, and the introduction of Various forms of investment and financing model. Rural tourism and agricultural recreation have become an important part of Beijing’s tourism industry.