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企业要想不断壮大发展,就必须建立一个长期的企业战略。研究企业战略的构成和管理,从明确企业宗旨和目标出发,分析影响企业战略的外部和内部的各方面因素,才能结合企业自身条件选择确定适合自身长期发展的企业战略。
Enterprises want to continue to grow, we must establish a long-term business strategy. To study the composition and management of corporate strategy, starting from a clear corporate purpose and objective, analyzing various external and internal factors that affect the corporate strategy, we can select the corporate strategy suitable for its own long-term development based on its own conditions.