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在我国传统文化领域当中,戏曲艺术地位显赫,而地方戏曲又是戏曲艺术的基础构成,如参天大树的根系,在厚土中深埋,却又融入万家。下面,本文就着重以川剧为例,对地方戏曲如何打造世界品牌这一问题进行探讨,以为地方戏曲未来的品牌建设提供借鉴。
Among the fields of traditional culture in our country, the art status of opera is prominent, while the local opera is also the basic composition of opera art, such as the root system of towering trees buried deeply in the thick soil but integrated into 10,000 houses. Next, this article focuses on the Sichuan opera as an example, on how to build a local brand opera brand this issue to explore for the future development of local opera brands to provide reference.