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近年来,河南省公司积极深化与各家报刊社的合作,丰富发行专业的产品体系,由单一的报刊产品向传媒市场、图书市场、教辅教材市场以及动漫产品、文化礼品等广阔的文化创意产业领域延伸。构建立体的、市场化的产品体系,满足读者多样化、个性化需求目前,全省邮政在做好百种重点畅销报刊发行工作的基础上,重点做好1 8种媒体广告产品、9种印广发产品、8种教辅产品、5大类动漫产品和3类政务图书产品。丰富的产品体系,为加快报刊发行业务转型发展奠定了基础。
In recent years, Henan Province, the company actively deepen cooperation with various newspapers and periodicals to enrich the distribution of professional product system, from a single newspaper products to the media market, the book market, teaching materials market and animation products, cultural gifts and other broad cultural creativity Industrial extension. To build a three-dimensional, market-oriented product system to meet the diverse needs of readers At present, the province’s postal well in doing a hundred kinds of key best-selling newspaper distribution on the basis of focus on 18 kinds of media advertising products, 9 kinds of India GF products, 8 kinds of supplementary products, 5 categories of animation products and 3 kinds of government books products. Rich product system, in order to speed up the newspaper publishing business transformation and development laid the foundation.