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1999年末，应美国奥委会之邀，由体育经济司、对外联络司和器材装备中心组成的中国奥委会市场开发委员会考察组对美国奥委会的市场开发情况进行了考察。这次考察的目的是了解和借鉴美国奥委会市场开发的经验，加大中国奥委会市场开发的力度，探索新形势下中国奥委会市场开发
At the end of 1999, at the invitation of the United States Olympic Committee, the inspection team of the China Olympic Committee Market Development Committee composed of the Sports Economics Department, the Foreign Liaison Department and the Equipment and Equipment Center inspected the market development of the United States Olympic Committee. The purpose of this visit is to understand and learn from the experience of the US Olympic Committee in market development, increase the intensity of the market development of the Chinese Olympic Committee, and explore the development of the Chinese Olympic Committee under the new situation