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“中原之行哪里去,郑州亚细亚.”这句脍炙人口的广告词,不仅使人回想起“亚细亚”昔日的成功与辉煌:商场1990年利税达1.8亿元,1991年升至2.3亿元.但是,谁曾料到“亚细亚”在走过创业初期的快速发展之后,1993年开始,销售额逐年下降,从1992年3个亿的最高峰,跌至1997年的11.3万元(纯利润).据报载,郑州“亚细亚”商场目前负债1.2亿元,集团总负债则达6亿元.在中国,一个企业甚至著名企业由成功到衰败往往只是几年的事.众所周知,珠海“巨人”跌倒;沈阳
“The trip to the Central Plains, Zhengzhou, Asia.” This popular ad, not only reminiscent of “Asia” the past, the success and glory: the mall in 1990 profits and taxes amounted to 180 million yuan in 1991 rose to 230 million yuan, but Who predicted that after the rapid development of “Asia” in its early days after its start-up, sales have been declining from 1993 onwards, dropping from its peak of 3 billion in 1992 to 113,000 yuan (net profit) in 1997. It is reported that the “Asian” mall in Zhengzhou currently owes a debt of 120 million yuan and the total liabilities of the group reach 600 million yuan. In China, it is often only a matter of years before an enterprise or even a famous enterprise succumbs to decline. As we all know, Zhuhai’s “giant” falls ;Shenyang