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介绍了新日铁经营策略的调整,分析了新日铁应对原料危机、成本压力竞争、对恶意并购、市场竞争、技术竞争、环境问题和应对目前金融风暴采取的一系列对策,指出新日铁应对危机的战略措施是技术领先世界,走中高端钢铁产品的生产路线。同时,有条件地在国外市场新建联合钢铁企业,开发国际市场,从而提高国际市场钢铁产品的占有率。
This paper introduces the adjustment of Nippon Steel’s business strategy and analyzes a series of measures taken by Nippon Steel in response to raw material crisis, cost pressure competition, hostile merger and acquisition, market competition, technological competition, environmental problems and response to the current financial crisis. It points out that Nippon Steel The strategic measures to deal with the crisis are the world’s leading technology and take the production line of high-end steel products. At the same time, we will jointly establish new joint steel enterprises in foreign markets and develop international markets conditionally so as to increase the share of steel products in the international market.