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今晚报是四开四版,如果不研究自己报纸的特点,新闻照片可能变成每天一块豆腐干,只是作为活跃版面的配件。我们想:新闻照片既然是一种新闻手段,应当同消息、通讯、言论一样,成为报纸上的主角,而且要利用新闻摄影自身形象性强的特点,发挥出它的独特作用。要做到这一点,就需要我们开动脑筋,出好点子,提高质量,让版面编辑看到我们的照片之后“爱不释手”,千方百计为它开绿灯。几点做法:
Tonight’s newspaper is in four out of four editions. If you do not study the characteristics of your own newspaper, the news photos may turn into a piece of dried bean curd every day, just as an accessory for an active layout. We think that since it is a news tool, a news photograph should become a newspaper protagonist like news, communication and speech. Moreover, it must make full use of the characteristics of news photography itself to play its unique role. To do this, we need our brains, good ideas, improve quality, let the layout editor to see our photos, “put it down” and do everything possible to open it for the green light. A few practices: