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随着互联网技术的迅速发展,作为海量、高增长率和多样化的信息资产的大数据也吸引了越来越多的关注目光。同其他行业以数据分析为竞争力的企业正在崛起一样,数据正在变成媒体竞争的利器,各家门户网站纷纷向“大数据时代的智慧门户”转型。那么,身处全媒体转型征途的报业在大数据时代会出现哪些变革呢?
With the rapid development of Internet technology, big data, which is a massive, high growth rate and diversified information asset, has attracted more and more attention. Like other industries where data analytics are competitive businesses are emerging, data is turning into a media competing tool, with various portals turning to “smart portals in big data age.” So, what are the changes in the big data era when the newspaper industry is embarking on a journey of all-media transformation?