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随着社会经济的发展,人们对生活水平的要求也越来越高,平面设计作为一种艺术享受正在融入人们的生活,同时,平面设计所面临的挑战也更多。为了能在长久的社会发展中立足并且发展的更好,平面设计应该时刻拥有自己的创意性,只有保持创意性,才能获得长远的发展。本文从现代平面设计的创意性来源入手,研究了现代平面设计中创意性的表现和目标。通过研究现代平面设计的创意性,可以找到更好的途径发展现代平面设计,使现代平面设计能保持新鲜地发展。
With the development of society and economy, people’s living standards are also getting higher and higher. Graphic design as a kind of artistic enjoyment is being integrated into people’s lives. At the same time, graphic design faces more challenges. In order to gain a foothold in the long-term social development and develop better, graphic design should always have its own creativity, and only by maintaining creativity can long-term development be achieved. This article starts from the creative source of modern graphic design, and studies the creative performance and goal in modern graphic design. By studying the creativeness of modern graphic design, we can find a better way to develop modern graphic design so that modern graphic design can keep developing freshly.