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企业要生存,离不开市场。企业要在一定的市场中进行生产经营活动,利润自然是它们努力追求的目标。然而,利润的产生不仅仅在于把产品销售出去,更重要的是要从长远利益着眼,让消费者得到他们所期望的满足。企业占有一定的市场,才能获得真正意义上的利益。市场利益不仅包括经营利润,还应包括企业的生存安全性。设想一个企业被挤出了市场,没有生存空间,利益随之荡然无存,以前再高的利润也只能是昙花一现。因此,企业拥有生存空间尤为重要。如何寻求生存空间、占据和扩大生存
The enterprise must survive without the market. Enterprises must conduct production and business activities in a certain market, and profits are naturally the goal they strive to pursue. However, profit is not only generated by the sale of products, but more importantly, it must focus on long-term interests and allow consumers to get what they expect. Enterprises occupy a certain market in order to obtain real benefits. Market interests include not only operating profits, but also the survival and safety of the company. Imagine that a company has been squeezed out of the market, there is no living space, and the benefits are gone. The previous high profits can only be short-lived. Therefore, it is particularly important for companies to have a living space. How to seek survival space, occupy and expand survival