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媒体的碎片化与数字媒体的崛起,让报纸站到了边缘!曾经的红利正在消逝,市场份额被不断挤压,如何在困局中破局?为此,报刊经营者们做了许多的有益尝试,利用纸媒的品牌背书谋求多元发展,我们试图通过分享他们的经验与尝试,给处于困境中的纸媒经营者带来一些思考,找到更多路径,明确发展方向。由中国报刊经营大会组委会主办、新华日报社承办的第九届中国报刊经营大会暨2015—2016中国报刊经营
The fragmentation of the media and the rise of digital media have brought the newspaper to the brink! The past dividends are fading away and the market share is constantly squeezed. How do we break the dilemma? To this end, the press operators have done many useful attempts, We seek to diversify through the endorsement of paper media. We try to share some of our experiences and attempts to bring some thinking to troubled paper and media operators, find more ways and set a clear direction for development. Organized by the Organizing Committee of China Press Management Conference, the 9th China Press Management Conference hosted by Xinhua Daily and the 2015-2016 China Press Management