论文部分内容阅读
如今的旅游业发展如火如荼,而旅游纪念品作为其中的一个重要环节,其发展已经越来越不能满足旅游业的发展和人们的需求。从而导致了旅游者对纪念品兴趣下降,很大程度的影响了纪念品相关企业的发展。为了转变这种状况,就必须结合地域文化特色,设计出独一无二且具有深厚文化内涵的纪念品。旅游纪念品对于游客的意义作为旅游观光的纪念品虽然对于游客来言并没有巨大的实用价值,但游客看重的却是它的代表意义。它不仅仅是代表了一段美好回忆,更是对于地域文化的一种体验的保留。作为旅游纪念品首先具有标记旅游经历的作用。旅客大多到达一个旅游地点都希望能够有某
Nowadays, the development of tourism is in full swing. As one of the important links, tourist souvenirs have not been able to meet the needs of tourism development and people. As a result, tourists’ interest in souvenirs has dropped, greatly affecting the development of souvenir-related enterprises. In order to change this situation, it is necessary to design unique and memorable souvenirs with profound cultural connotations in the light of the geographical and cultural features. The significance of tourist souvenirs for tourists As a tourist souvenir Although tourists do not have great practical value, but tourists value it is its representative meaning. It not only represents a good memory, but also for the preservation of an experience of regional culture. As a tourist souvenir first of all has the role of marking travel experience. Most travelers want to have a place to visit