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我希望我能站在月球上,看着地球上不同肤色的人穿着奥康皮鞋走来走去。这就是我希望奥康能做成的最终理想状态。我们正在积极地朝这个方向迈进。我们制定的未来5年战略目标就是,成为世界一流的鞋类品牌运营商和零售商,并力争实现营销全球化、研发全球化、生产全球化等战略目标。说实话,最近几年,中国一些出口型企业实际上面临巨大挑战,有的倒闭,有的转型,有的还在坚守。其实,包括奥康在内的中国企业,在国际化进程中并不容易,但我们又必须走这一步。
I hope I can stand on the moon and watch people of different colors on Earth walk around in Aokang shoes. This is the ultimate ideal I hope Aokang can make. We are actively moving in this direction. Our strategic goal for the next five years is to become a world-class footwear brand operator and retailer, and strive to achieve the marketing globalization, research and development of globalization, production and other strategic objectives. To be honest, in recent years some export-oriented enterprises in China have actually faced enormous challenges, some have failed, some have switched and others are still sticking to it. In fact, Chinese enterprises, including Aokang, are not easy in the process of internationalization. However, we must take this step again.