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随着我国国际旅游的蓬勃发展和适应旅游服务和国际接轨的客观要求,高校旅游管理专业大学英语教学改革前景广阔而且迫在眉睫,因为大学英语是专业英语的基础和保障。同时,为了培养了解旅游经济规律和市场营销策略及旅游法规,熟悉导游业务,具有良好的沟通能力和组织能力,能以英语为工具从事旅游工作,面向旅游第一线的高等复合型专业人才,有必要对旅游管理专业大学英语教学的改革实践进行系统研讨。
With the rapid development of China’s international tourism and the objective requirements of adapting itself to the international standards of tourism services, the college English teaching reform in Tourism Management is promising and imminent because College English is the foundation and guarantee of professional English. At the same time, in order to cultivate the understanding of the laws of tourism economy and marketing strategies and tourism laws and regulations, familiar with the tour guide business, have good communication skills and organizational skills, able to engage in tourism as a tool in English as a tool for tourism in the first line of advanced compound professionals, It is necessary to systematically discuss the reform practice of college English teaching in Tourism Management.