论文部分内容阅读
上帝关上了这扇门,却为我打开了另一扇窗。与许多白手起家的企业家相比,我幸运很多。父亲将一手打造的公司交给我,我几乎是不费吹灰之力便“得到”了一个企业。但让我永远也忘不了的是没进公司太长时间,我就遭遇到了人生的“低谷”。加入公司伊始,晋江的诸多体育品牌主要依靠赞助体育赛事的方式获取知名度,借以打开市场,匹克也不例外。从父亲时代起,匹克就一直赞助八一男篮,并借这层关系在2003年成为了中国男子篮球职业联赛(CBA)的战略合作伙伴之一。正当匹克欲向国内篮球用品第一品牌的目标发起冲击之际,风云突变,CBA进
God closed the door, but opened another window for me. I am much luckier than many self-made entrepreneurs. My father handed over the one-handed company to me and I almost got it “effortlessly”. But let me never forget that I did not enter the company too long, I encountered a life “trough ”. At the beginning of joining the company, many sports brands in Jinjiang rely mainly on the sponsorship of sports events way to gain visibility, in order to open the market, Peak is no exception. Since his father’s time, Peak has been sponsoring the August 1 men’s basketball team, and through this relationship became one of the strategic partners of the Chinese Men’s Basketball League (CBA) in 2003. Just as the first brand to domestic Olympic basketball want to launch the occasion of the impact of the event, the situation changes suddenly, CBA into