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为了适应实用型人才的需求,非经济专业市场营销学采用模块式教学具有突出的优点。对模块式教学的适用性、模块的划分及具体应用进行了探讨。
In order to meet the needs of practical talents, non-economic marketing using modular teaching has outstanding advantages. The applicability of modular teaching, the division of modules and the specific application are discussed.