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近年来,世界汽车巨头们的激烈竞争集中在降低成本上,纷纷聘用有“成本杀手”称号的人担任要职,以成本管理创新为手段,并以低成本为基础,采用价格竞争作为抢占市场的法宝。我国作为入世后,当今世界最大的潜在汽车市场,价格竞争是我国汽车工业与世界汽车巨头们之间竞争无法避免的,因此降低汽车生产成本是我国汽车工业的必然选择,总体来说,未来几年充满机遇和挑战,我国汽车工业将会受到全方位的冲击和震憾。
In recent years, the fierce competition of the world’s automobile giants has focused on reducing costs, employing people who hold the title of “cost killer” one after another in key positions, taking cost management innovation as a measure and adopting price competition as a preemptive market magic weapon. As China’s accession to the WTO, the world’s largest potential car market, price competition is the competition between China’s auto industry and the world’s auto giants can not be avoided, so reducing vehicle production costs is the inevitable choice for China’s automobile industry, in general, the next few Year is full of opportunities and challenges, China’s auto industry will be all-round impact and shock.