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没有人会积极地为长期亏损的伏尔加汽车着想,只有像戈恩和安德森这样以结果为导向的管理者才有可能拯救它2011年,雷诺-日产联盟首席执行官卡洛斯·戈恩曾放出豪言,计划在2016年将法日汽车联盟打造成为“世界前三”的汽车制造商,联盟在2016年分得俄罗斯汽车市场40%的份额,轻型车总销量将达400万辆。乐观预计,俄罗斯总体汽车市场销量有望在2016年迈入400万辆的门槛,而这个国家正在遭受的经济衰退很有可能让整体预期销量下降10个百分点。今年俄罗斯市场交出的答卷是250万辆。现在看来,日产旗下的廉价车型
No one will actively think for the long-running Volga car, only a result-oriented manager like Ghosn and Anderson might save it. In 2011, Carlos Ghosn, Renault-Nissan CEO, In 2016, the company plans to build France-Japan Automobile Alliance into the top three auto makers in the world with a 40% share of the Russian automotive market in 2016. The total sales of light vehicles will reach 4 million units. Optimism predicts that Russia’s total car market is expected to reach the 4 million threshold in 2016, and the recession the country is experiencing is likely to push the overall expected sales down 10 percentage points. This year the Russian market handed over 2.5 million respondents. Now it seems Nissan’s cheap models