论文部分内容阅读
编辑与发行在出版社是两个最大的业务──产、销部门，如何协调好两者的关系，涉及到出版社整体效益的好坏。作者认为，让编辑参与发行工作，体味发行工作的酸甜苦辣，可以充分发挥编辑的优势，在图书宣传推广、扩大自办发行、了解图书市场信息、策划图书选题、建立本社图书特色上大有裨益，从而使出版社在目前市场经济条件下顺利地由生产型向生产经营型过渡。
Editing and publishing in the publishing house is the two largest business ─ ─ production and marketing departments, how to coordinate the relationship between the two, relates to the overall effectiveness of the publishing house. The author believes that let editors participate in the distribution work, appreciate the ups and downs of the distribution work, you can give full play to the advantages of editors in the book promotion, to expand its own issue, to understand the book market information, planning topics of books, the establishment of CCS book features great benefit , So that the publishing house in the current market economy smoothly from production to production and management type of transition.