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在成熟的电影工业机制中,一部影片往往从第一个创意元素的产生,就已经渗透了档期的概念。某种程度上说,特定故事总会有特定人群喜欢,特定人群又总是集中在特定时间观影。如此一来,故事情节的设置、演员的搭配、后期的营销都为一部影片的上映做着各种准备。本期的风云对话,我们请来了两位业内一线的电影投资人和发行人,选取了他们即将投入万圣节档期的新电影——《嘿店》,详细讲述一部影片在档期运作的经验:包括如何为影片选择一个好档期、片方与院线如何分账、如何对一部影片的票房做预估、影院满足不了影片排布该怎么办……
In mature film industry mechanisms, a film often infiltrated the notion of schedule from the very beginning of the creative element. To a certain extent, certain stories are always liked by certain groups of people, and certain groups of people always focus on viewing at a specific time. As a result, the plot of the story set, with the actor, the latter part of the marketing are doing a variety of preparations for the release of the film. In this issue of cloud computing, we invited two industry front-line film investors and distributors to select the new movie they are about to put into the Halloween season - “Hey Shop”, detailing the experience of running a movie on the shelf: Including how to choose a good file for the movie, how to split the movie and the cinema, and how to estimate the box office of a movie