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错位,“错”出一个“通才效应” 上海东方电视台,以其成立时间算,在中国电视界只能是地地道道的“小字辈”;然而,就其知名度而言,它已远远地将许多“老前辈”甩在了后面。“东视”已是响当当的电视“明星”。其实,一年多前,东方电视台开播之初,由两位未满30岁的正副主任和多数比他们更年轻的男孩女孩组成的“东视”报道部,就已经受到了国内同行的关注。首开的“东视新闻”,就获得满堂喝彩。从此以后,他们以每天三档新闻、两档体育专辑、一档经济信息与竞争对手争辉,而对手的人力,是他们的4倍。同时,在全国率先开创了港台新闻专线,又推出了中国大陆首档财经新闻,一系列令人眼花缭乱的举措,令同行们叹奇。而这背后的经验,更是叫人叹为观止:职务错位,角色反串,不拘一格,人尽其才!
Dislocation, “wrong” out of a “generalist effect” Shanghai Oriental Television, with its founding time count, in the Chinese television industry can only be the out-and-out “junior generation”; However, in terms of its popularity, it has been far Many “veteran” left behind. “Tung Shing” is a big hit television star. In fact, more than a year ago, when the television station of Oriental Broadcasting started its operation, the coverage of “East Vision”, which was made up of two deputy directors and deputy heads under the age of 30 and the majority of younger boys and girls than them, had already received the attention of domestic counterparts. The first “East News”, get the full house applause. Since then, they have four times as many people as their opponents, with three messages a day, two sports albums, and a piece of economic information. In the meantime, China took the lead in creating the Hong Kong-Taiwan news hotline and launched the first financial news in mainland China. This series of dazzling initiatives have sighs peers. And behind this experience, it is even more amazing: job dislocation, the role of anti-string, eclectic, make the best!