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当前,随着数字时代在全世界范围内的快速传播与发展,其中电子图书的发展随之而拥有着较大的发展机会与空间,这对现今的图书市场造成一定的冲击,书籍装帧设计形式需及时更新其原有的设计理念,以一种新颖的、具有艺术性的设计形式吸引读者的注意力,并促使其能够产生购买的欲望。因而,探究书籍装帧设计形式的“简”“纯”“新”将具有重要的现实意义,本文从书籍装帧设计形式中的简洁的设计语言、高纯度的色彩构成、具有创新性的整体构思等方面进行一定的研究、分析。
At present, with the rapid spread and development of the digital age around the world, the development of electronic books has a great opportunity and space for development, which has caused a certain impact on the current book market. The format of book binding design The original design concept needs to be updated in time to capture the reader’s attention in a novel and artistic form and to motivate the buyer to make the purchase. Therefore, it is of great practical significance to explore the design form of book binding, which is composed of concise design language and high-purity color in the form of book binding design, Innovative overall concept of a certain degree of research, analysis.