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不知不觉,儿童摄影市场的兴起已有10年。在这期间儿童摄影成就了很多人的梦想,也让自身取得了飞速的发展。从刚开始儿童摄影作为摄影店的一个经营项目到后来转变成专业的儿童摄影店;紧接着市场的逐渐完善,专业的儿童店又发展成各种品牌加盟店;再后来随着市场竞争的加剧,各种品牌店又开始突破,力求避开同质化经营,而转向更高层次的差异化经营(即寻找自己的特色),并在这整个过程中创新不断。六一前夕,我们把一种新的拍摄思路——儿童主题摄影放在全国几家地级市加盟店作试点,效果不错。今天向大家介绍一下此次儿童影楼经营创新中的一环——拍摄创新!一提起儿童摄影,大家都会想到儿童服装、道具、背景等。所以长期以来,大部分儿童店经营者把很多心思都放在采购服装、道具、背景
Unconsciously, the rise of children’s photography market has been 10 years. During this period, children’s photography has achieved the dream of many people and has made its own rapid development. From the beginning of children’s photography as a photographic shop business project into a professional children’s photography store; followed by the gradual improvement of the market, professional children’s store has developed into a variety of brand franchise stores; and then later as the market competition intensified , All kinds of brand stores began to make breakthroughs again. They tried their best to avoid the homogeneity operation and turned to a higher level of differentiated management (that is, looking for their own characteristics) and constantly innovating throughout the entire process. On the eve of June 1, we put a new shooting idea - a children’s themed photography on several prefecture-level cities in the country as a pilot shop, the effect is good. Today, I will introduce you to this part of the creative management of children’s photo studio - shooting innovation! Mention of children’s photography, we all think of children’s clothing, props, backgrounds and so on. So for a long time, most of the children’s shop operators put a lot of thought on purchasing clothing, props, backgrounds