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农药是个特殊的商品,它既有快消品的属性,同时又具有医药般救灾救急的作用,这种双重属性决定了它的从业人员除了营销能力之外,还必须具备类似于医护人员的专业素养。能看病会用药是前线基层人员基本技能要求,而作为经销商,就必须对手上产品的成分特性有深刻透彻的理解,这样才能够根据其优缺点进行应用上的扬长避短,营销上的精确定位。当然了,我们是做销售,不是搞科研,不可能要求对产品的分子结
Pesticide is a special commodity, it not only has the properties of FMCG, but also has the medical disaster relief emergency function. This dual attribute determines its practitioners in addition to marketing capabilities, but also must have a similar professional medical staff Literacy. Can see the doctor medication is the basic skills of the front-line staff requirements, and as a dealer, you must have on the hand of the product ingredients have a profound and thorough understanding of the advantages and disadvantages in order to be able to apply their strengths and weaknesses, marketing, precise positioning. Of course, we do sales, not scientific research, it is impossible to require the molecular knot on the product