论文部分内容阅读
收购美国GE家电、新西兰斐雪派克后,海尔厨电已经形成全球五大品牌布局,为全球用户提供多元化的需求解决方案。随着全球化布局的完成,海尔厨电在2016年实现了飞速增长。数据显示,2016年海尔厨电全年销售规模突破30亿元,累计市场增幅超过40%。其中,海尔厨电的高端产品实现突破,
Acquisition of the United States GE Appliances, New Zealand Fisher Fisher Parker, Haier has formed the world’s five major brands kitchen layout, to provide users worldwide a wide range of demand solutions. With the completion of the global layout, Haier Electric achieved rapid growth in 2016. Data show that in 2016 Haier kitchen annual sales volume exceeded 3 billion yuan, the cumulative market growth of more than 40%. Among them, Haier kitchen high-end products to achieve a breakthrough,