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与注重零件的经营观相对应的是以产品为中心的经营观，即围绕着产品进行开发、生产控制、市场营销，这是传统的经营观。毫无疑问，在构成制造企业竞争能力的四项基本要素（产品品种、质量、成本、交货期）中，产品是最重要的因素。然而，面对新形势下客户的新需求，以“产品为导向”的经营观念已经显现出种种不适症。不少企业商策者不经“望闻问切”明病因，仅仅把“引进技术、实施计算机集成制造系统（CIMS）、建立自动化仓库”当做“包治百病”的良药，希望企业借此能“起死回生”……
Corresponding to the concept of focusing on the part of the business is a product-centric business concept, that is, around the product development, production control, marketing, which is the traditional business concept. Undoubtedly, the product is the most important factor in the four basic elements (product variety, quality, cost, delivery time) that constitute the competitiveness of manufacturing companies. However, faced with the new needs of customers in the new situation, the “product-oriented” business concept has shown all kinds of discomfort. Many corporate policymakers have not taken “look after the news” to see the cause of the disease, but have simply adopted “the introduction of technology, the implementation of computer integrated manufacturing systems (CIMS), and the establishment of automated warehouses” as “good medicine for all diseases”. It is hoped that enterprises can “return to life”. "...