论文部分内容阅读
房地产产品的核心竞争力是对客户心理的揣摩把握与引导迎合。在中国一、二线城市房地产素质迅速接近,企业的学习模仿能力不断提升的时代,房地产产品的竞争完全体现在创新能力上。创新让生活更有风格,也让生命充满了新的可能。满足需求并不断创造需求,中国房地产的综合素质和建筑美学水平、民众的审美情趣才能不断提高。作为领先北京不止一步的南方地产,所走过的产品创新之路,对正在初步试水的北京地产来说无疑是最好的借鉴。南方地产人总是很骄傲:因为他们的成熟;比较地产人笑声可以更响亮,因为全国核心城市中最大地产市场唯有北京。但无论如何,南北战争或合作都将一起改变地产格局。
The core competitiveness of real estate products is to try to figure out and grasp the customer psychology to meet. In the first and second tier cities, the real estate quality quickly approached, enterprises continue to enhance the learning imitation era, the real estate product competition is fully reflected in the innovation ability. Innovation makes life more style, but also to make life full of new possibilities. Meet the demand and continue to create demand, the overall quality of China’s real estate and architectural aesthetics, people’s aesthetic taste can continue to improve. As a leading Beijing more than one step, Southern Property, the product of the road through the history of the initial trial of Beijing real estate is undoubtedly the best reference. Southern real estate people are always very proud: because of their maturity; more real estate laughter can be louder, because the core real estate market in the country only Beijing. In any case, the Civil War or cooperation will work together to change the real estate pattern.