论文部分内容阅读
图书是知识的载体,是人类智慧的结晶和经验的总结,它在记载历史、传播文化知识、普及科技教育、弘扬传统文化、对内对外交流等方面起着不可替代的作用。同时,图书也是经济发展和社会进步的基础。随着市场经济的不断发展和完善,产品的差异化程度不断降低,企业之间的竞争也渐趋白热化。出版发行行业同其他行业一样面临激烈的国际和国内竞争,图书发行企业特别是民营企业只有不断提高管理水平,加强成本、费用的管理与控制,增强创新意识,不断提高经济效益和自身的竞争能力,积极参与竞争,才能求得生存和发展,才能使企业在图书发行市场中立于不败之地,实现可持续发展。本文从图书连锁发行涉及的环节入手,为企业提供一些降低成本的有效方法。
Book is the carrier of knowledge, the crystallization of human wisdom and the experience summary. It plays an irreplaceable role in documenting history, spreading cultural knowledge, popularizing science and technology education, promoting traditional culture and exchanging internal and external information. At the same time, books are also the foundation of economic development and social progress. With the constant development and improvement of the market economy, the degree of product differentiation has been declining and the competition among enterprises has become increasingly intense. Publishing and publishing industries face fierce international and domestic competition as other industries. Only the publishing enterprises, especially privately-owned enterprises, only improve their management level, strengthen the management and control of costs and expenses, enhance their awareness of innovation, continuously improve economic efficiency and their own competitiveness , Actively participate in the competition, in order to survive and develop in order to enable enterprises to remain invincible in the book distribution market and achieve sustainable development. This article starts from the links involved in the chain issue of books, providing enterprises with some effective ways to reduce costs.