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六月:竞争成为主题词 6月18日,“’2000全国新闻媒体网络传播研讨 会”在沪召开。与1999年举办的上届研讨会相比,这次 与会单位多了一倍,声势浩大;更可贵的是,与会的新 华网、东方网等“新ICP”已在网民中闯出了不俗的名 声,他们的与会,吸引了大量的“注意力”。 一些乐观的与会人士认为:1998年起,新媒体勃 兴,商业网站打赢了竞争的第一回合;而新闻媒体网站 在1999年前后的崛起,则给ICP界掀起了新高潮,在 第二回合中,新闻媒体网站将有可能取得突破。毕竟, 传统媒体在信息资源和新闻人才方面拥有很大的优 势。如果说第一回合中商业网站赢在观念上,在第二 回合中,新闻媒体网站将赢在资源的配置上。 然而,即使是知名度很高的东方网、新华网等,日 访问量与大型商业网站相比也尚有不小的差距。面对 来自商业网站、政府网站和海外网站的三面合围,传媒 网站的突破才刚刚开始,任重而道远。
June: Competition Becomes the Keynote June 18, “2000 National Symposium on Network Media Communication” was held in Shanghai. Compared with the last seminar held in 1999, the number of participants in this conference doubled in a big way. Even more valuable, the “new ICP” such as Xinhuanet and Dongfangwang, which participated in the conference, has made a great break among Internet users Their fame, their participation, attracted a lot of “attention.” Some optimistic participants think: Since 1998, the rise of new media and commercial websites have won the first round of competition. The rise of news media websites around 1999 set off a new upsurge in the ICP community. In the second round In the news media website will likely make a breakthrough. After all, traditional media has great advantages in terms of information resources and news talent. If the first round of business sites won in the concept, in the second round, the news media website will win the allocation of resources. However, even the well-known Oriental network, Xinhuanet, etc., daily traffic compared with large commercial websites there is still a big gap. In the face of the encircling of commercial websites, government websites and overseas websites, the breakthrough of the media websites has just begun and has a long way to go.