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GIS——尽管这还是一个带给人颇多困惑的话题,但近年来,很多企业界的人士对它已经不再陌生。由于在发达国家不少企业经营管理上创下过辉煌,CIS备受人们的青睐与推崇,海外有人称CIS 为“现代营销的利器”。国内也有许多人拿着 CIS 说起事来,百分之百地敬若神明、奉为圭臬,甚至一时间,还很有些企业经营舍此能谁的味道。然而,正如再好的武器也只能是武器之一一样,CIS也只不过是现代经营管理的技术之一,忽视它的作用固然愚蠢,而夸大它的功能同样也是危险的。设想一下,一个随时
GIS - Although this is still a topic that gives people a lot of confusion, but in recent years, many people in the business world are no longer familiar with it. Due to the glorious achievements in the operation and management of many companies in developed countries, CIS has been favored and respected by people. Some overseas have called CIS “a tool for modern marketing.” There are also many people in China who talk about things with CIS. They are 100% respectful and respectful. Even for a while, there are still quite a few companies who can do this. However, just as even the best weapons can only be one of the weapons, CIS is only one of the techniques of modern management. It is foolish to ignore its role, and exaggerating its functions is also dangerous. Imagine that one at any time