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记者日前从“东风汽车”获悉,根据国家《汽车产品外部标识管理办法》的要求,经国家工商总局许可,东风轻卡以后生产的所有车型将统一外部VI标志,“东风”二字将统一换成“毛体”,同时在车厢尾部加装生产厂商的中文名字。“毛体”东风来自毛泽东的手迹,笔力道劲有力、彰显风范。东风系列轻卡是由“东风汽车”自主开发、设计和制造,具有独立的知识产权。所以,统一“毛体”东风不仅是对外统一CI形象,区分原装车与伪装车,更是体现了
Recently, the reporter learned from Dongfeng Automobile that according to the requirements of the State Administration of Automotive Product External Marking Management, with the permission of SAIC, all models produced after Dongfeng Light Truck will be unified with the external VI mark. The word “Dongfeng” will be replaced “Mao body”, at the same time in the trunk installed manufacturer’s Chinese name. “Mao body” Dongfeng comes from Mao Zedong’s handwriting, energetic, demonstrate style. Dongfeng series light truck is independently developed, designed and manufactured by “Dongfeng Motor” and has independent intellectual property rights. Therefore, the unification of the “Mao body” Dongfeng is not only the uniform image of the United States, the distinction between original cars and camouflage vehicles, but also reflects the