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关于市场调查问卷设计的几点思考□王海忠公司要成功开展经营，管理人员需要经常对所关心的重要问题与机会进行市场调查与研究。这些调查、研究主要是委托专业的市场研究公司（ＭａｒｋｅｔＲｅｓｅａｒｃｈＦｉｒｍｓ）或高等院校去完成。为确保调查顺利，及其结果对管理...
Thinking About Market Questionnaire Design □ Wang Zhongzhong To carry out business successfully, managers need to carry out market research and research on important issues and opportunities of interest frequently. These surveys, research is mainly commissioned by a professional market research company (Market Research Firms) or colleges and universities to complete. To ensure the investigation goes well and the result of its management ...