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广告业的发展速度正在日趋平缓,但广告业的变化正处在一个加速的阶段。这是我对目前广告业整体环境的一个判断。在简单发展的阶段,广告业的从业人员只需要埋头操作就可以增长了,但在2012年的这样一个时期,广告业所处的发展环境高度复杂化,各种因素胶着并相互激化,将导致行业内部的剧烈震荡。这种冲击有可能是前所未有的。这是决定未来的一次重大的格局调
The advertising industry is growing at a gradual pace, but the changes in the advertising industry are at an accelerating stage. This is my judgment on the current environment of the advertising industry as a whole. In the simple stage of development, the advertising industry practitioners can only be buried to increase operations, but in such a period of 2012, the advertising industry in the development of highly complex environment, all kinds of factors stalemate and intensify each other, will lead to Volatility within the industry. This impact is likely to be unprecedented. This is a major pattern that will determine the future