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习主席在文艺工作座谈会上讲:“我们要坚守中华文化立场、传承中华文化基因,展现中华审美风范。”鲁迅先生曾在他的《且介亭文集》中写到:“只有民族的,才是世界的。”我们要继承和发扬中国传统文化是对中华历史与文化的一种尊重。当今世界是开放的世界,我国包装设计也要在国际市场上竞争,因为没有竞争就没有生命力。我国包装设计起步晚于欧美国家,我们拿什么同别人竞争?只有在设计中融入本民族特色的中国元素和符号才
Chairman Xi said at the forum on literary and art work: “We should stick to the position of Chinese culture, inherit the gene of Chinese culture, and show the aesthetic style of China.” Mr. Lu Xun wrote in his “Collection of Jiting Pavilion:” Only Nationality is the world. “” We must inherit and carry forward Chinese traditional culture as a respect for the history and culture of China. Today’s world is an open world. Our country’s packaging design also needs to compete in the international market because there is no vitality without competition. China’s packaging design started later than in Europe and the United States, what do we compete with others? Only in the design into the national characteristics of the Chinese elements and symbols